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Marketing Manager Online & Direct - вакансия 292033

Дата обновления: 02.05.2021

Город: Актау

Тип занятости: Постоянная



Текст вакансии:

Responsibilities:
  • Plan, implement and audit the overall digital marketing strategy
  • Organize and lead digital marketing team
  • Stay up to date with the latest trends and best practices
  • Manage and audit different digital marketing channels
  • Define and measure ROI and KPIs
  • Prepare and manage digital marketing budget
  • Audit overall owned digital channels
  • Track Google Analytics, communication platforms’ data and make complex analysis
  • Anticipate sales performance trends and align the KPI, budget and channel distribution accordingly.
  • Research competition, investigate benchmarks and provide areas for improvement
  • Cooperate with other departments to sustain knowledge transfer between them.
  • Make decisions and take actions based on previous experience, trends and data analysis to revising procedures accordingly.
  • Consistently drive innovation and bring disruptive ideas.

Requirements:
  • • University graduate,

    • Fluent in English & Russian, Turkish (advantage)

    • At least 5 years of experience in sales & marketing

    • Excellent communication skills and ability to work in a team environment.

    • Strong digital marketing & e-commerce skills

    • Experience with OTA ( Booking, Expedia & trip advisor)

    • Experience in analytical tools such as Google Analytics

    • Ability to read & analyze data

    • Skills in budget management

    • Skills in project management, coordination, marketing & brand communication

    • Ability to multi-task effectively

    • Strong knowledge of revenues & analysis

    • Computer skills in MS Word, Excel, PowerPoint



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